The Firm Express, get thin in 30 fitness system, challenges you to get a lean, toned, sexy body in just 30 days! Order today for only three payments of $29.99, call 1-800-949-3902 now.

 Announcer: The following is a paid presentation for the Firm Express get thin in 30 fitness system, brought to you by the firm. ...Does your life ever feel like a big blur? Are your days so hectic, it's almost impossible to find time for yourself? Has losing weight and getting a fit, healthy body been pushed to the bottom of your "to do" list? That stops now! Because now you can shrink that belly, slim your hips and thighs, shape your booty and lose 15 pounds in just 30 days, guaranteed.

 In 30 days, I lost 17 pounds.

 I lost 21 pounds in 30 days.

 Announcer: And the best news: You only need to work out 20 minutes, three times a week.

 20 minutes, you're done, you are shrinking.

 Announcer: These real women changed their bodies in just 30 days, using a breakthrough new training system that turbocharges your metabolism so you burn fat faster. Introducing the Firm Express get thin in 30, the total body makeover system that slims and sculpts your body 30 days at a time... Produced by one of the most trusted brands in fitness, the firm.

 It only takes 30 days to get your leanest, hottest body ever.

 Announcer: For decades, the firm master instructors, highly acclaimed certified personal trainers, have helped women just like you lose weight and keep it off with their unique combination of cardio and strength training that burns up to three times more fat than traditional cardio routines. Today, the firm produces the gold standard of home workouts, selling over 25 million DVDs worldwide.

 Before the firm workouts, I felt fat, I felt frumpy, I wanted to go hide in a corner somewhere, I didn't want anybody looking at me. The firm has totally changed my life. I've lost 115 pounds and I?ve kept it off for many years now.

 But now the firm is better and faster than ever.

 Announcer: The secret is a revolutionary new and simple method called eight second training, supershort bursts of easy-to-follow high energy moves shown to burn fat faster than traditional cardio exercise.

 These bursts appear periodically throughout each workout.

 When the red light comes on in the workout, it's like fire under your butt. Get up and go as fast as you can.

 Emily: And those pushes are what's really targeting your body to burn that fat-- eight seconds-- and you can do anything for eight seconds.

 Announcer: The Firm Express get thin in 30 system is so effective, you only need to work out 20 minutes three times a week. Each 20-minute DVD is so powerful, it delivers the same calorie burn as 40 minutes of traditional cardio. This means your workout time is cut in half.

 I've lost 15 pounds in 30 days.

 26 pounds.

 18 pounds.

 15 pounds.

 23 pounds.

 18 pounds in 30 days.   

 Announcer: The Firm Express is an easy-to-follow program. We've created a progressive step-by-step system to get you leaner and tighter faster. Each of the four weeks features a new cycle with three totally different, fun 20-minute workouts, focused on fat burning, body sculpting and total body slimming. Plus, you'll receive the Firm Express fitness guide with rotation calendar, meal plan and much more. There's no expensive gym memberships, no complicated moves, no fancy equipment needed-- just your DVD player and hand weights... All you need to lose weight and shrink inches in just 30 days, guaranteed.

 With the firm express, I got express results. It was so fast.

 Announcer: The Firm Express isn't just a 30-day program; that's only the beginning. We created the system to work whether you have 15, 50 or more pounds to lose. It's so easy. To continue losing weight and toning up after 30 days, just repeat the four fun cycles every month until you reach your goals. The Firm Express get thin in 30 library of high-energy workouts are all you'll ever need to get and stay thin and toned for life.

 The past 30 days have set up the rest of my life. I am a firm believer and I am excited.

 Announcer: Coming up, find out how you can lose 15 pounds in 30 days guaranteed, plus receive $50 in free gifts. And because seeing is really believing, follow along with our get thin in 30 makeovers as we watch real women just like you get fit, get healthy and get results fast. Follow their progress up-close and personal from the privacy of their own homes and watch as 30 days later, they reveal their fantastic results.

 I was initially skeptical, thinking, "30 days? Could I really lose that much weight? Come on, now." but really, in 30 days, look at me. I was able to lose 17 pounds and 23 inches. It is so simple.

 The Firm Express workouts were really easy to do and I only have to work out for three days a week for 20 minutes a pop and I can definitely handle that. With the Firm Express get thin in 30, I lost 15 pounds in a month. I can't wait to keep going and to see the progress month by month.

 Let's face it, there are lots of fad diets, intense exercise programs and so-called "new" weight loss programs out there. But here's what makes the Firm Express so different: Based on cutting edge research, this program will help you rev up your metabolism, blast calories and drop inches everywhere, especially stubborn belly fat. On this program, you'll learn how to lose the fat faster than on other programs. You can see dramatic, measurable results in just 30 days.

 I look in the mirror and see this, and think there's someone in there that is me, but not what I see right now. My very best friend is getting married. I'm the maid of honor, I bought the dress about four months ago and I tried it on recently and I could not get it zipped past my waist. So I gotta get going. I gotta get started right now. [laughs]   ...Hi, this is Jessica Morgan. For 30 days, I just gave myself over, there was no guessing, it was so easy. They told me everything that I had to do. ...I lost nearly eight pounds in four days, and that is just outstanding for me, I could not believe it when I stepped on the scale. With other workouts, it just demands so much of your time, but with the firm express, 20 minutes a day, only three days a week-- that I can do. I cannot believe that today I am wearing the very dress that I did not think I was going to fit in, but with the firm express, it's loose! In just 30 days, I lost 15 pounds and 29 inches. This isn't just a 30-day program. You can continue this and I plan on continuing this because it has really transformed my life.   

 Announcer: Emily, kelsie, Alison and Rebekah are your personal firm master instructors. With their inspiration, motivation and step-by-step expert guidance, the Firm Express is doable for any age and any fitness level.

 The firm makes is so easy, the instructors are so much fun.

 They keep my entertained.

 They know what they're doing.

 Other programs have men that are just standing there, screaming at you, and to just be able to pop in a DVD that's just like hanging out with the girls, it was just so nice. It made me want to do it.

 Getting to know all the different instructors throughout the weeks, I literally feel like they're my friends.

 When you do a workout that Emily is leading, it's like having a personal trainer in your house.

 We always are looking for the newest research. And we wanna make sure that we keep it fresh and we keep it interesting, but at the same time, we're also giving you what you need.

 Rebekah was my favorite. She really energized me and motivated me to keep going.

 The great thing about firm instructors are that we are real women, we can relate to, you know, everyone.

 Week three with Alison, I felt these hips start to slim.

 We are like a family and we, we have real jobs and real lives and we're just working women who want to fit in an exercise program in the morning or after work.

 Kelsie brings it all home. She will work you and she will work you hard.

 I have personally been with the firm for over 20 years. I've seen women lose 25, 50, 100 pounds. I know firsthand the results that you get with the firm.

 Four energetic, wonderful instructors-- what could be better?

 I've noticed in the past year, I?ve kind of added this extra bulge around my midsection. There's a six-pack under there somewhere... [laughs] and I'd really love to find it. My clothes have been too tight and I haven't been fitting into them. I want to lose the weight and feel better about my body. ...I only had to work out three times a week, 20 minutes a day and I can do it at home in my living room. The  Firm Express program is the no-excuses program. It's you have the 30 days, here's what you need to do, we're gonna lay it all out... ...This is the first time I?ve actually been able to slip back into these jeans without having a major bump hanging over the side. ...I had looked at my before pictures of me in a bikini and I just felt fat and embarrassed. Now I'm excited to put that bikini on, show my stomach. My husband can't keep his hands off of my new body. He's like, "can you model that bathing suit for me again later?" [laughs]   

 Imagine-- in just 30 days, you can flatten your belly, firm up your hips and thighs, you can fit into your skinny clothes again and look great on the beach or by the pool.

 So come on, what are you waiting for? It's time for you to lose weight and sculpt the sexy, toned body you have always wanted.

 Announcer: Do you wanna flatten that belly, slim your body and lose 15 pounds in just 30 days? Now you can, thanks to eight-second training... Eight seconds of high-energy exercise bursts alternated with 12 seconds of low-intensity recovery. A shorter, but revved-up version of traditional interval training.

 Those little eight-second bursts-- that is what melts the fat off you. Just [snaps fingers] like that.

 Announcer: These new Firm Express workouts are so effective, you only need to work out for 20 minutes, three times a week. Each 20-minute Firm Express workout is so powerful, it delivers the same calorie burn as 40 minutes of traditional cardio, so your workout time is cut in half. We've created a progressive step-by-step system of 12 workouts based on introducing new routines to constantly challenge your body so you get leaner and tighter even faster. Each four cycles features three totally different, fun 20-minute workouts: One for fat burning, one for body sculpting and one for total body slimming. Week one features Emily and your first three progressive step-by-step workouts. Emily focuses on igniting your calorie burn by gradually revving up your metabolism to prepare your body for maximum fat loss. Next, you'll progress to week two and new personal trainer Rebekah. Her three accelerated workouts kick up the pace, speed-slimming your hips, buns and thighs. Week three, get ready to turbo charge with Alison. This week is all about moves that burn even more fat, especially around your midsection. You'll be amazed as your new body takes shape after only three weeks. Finally, it's overdrive week with kelsie: Three high-powered cardio and strength training workouts that finish out your 30-day makeover. These 12 fat-blasting workouts feature eight-second training, the real secret to getting lean and sexy in less time. That's 12 body-slimming routines that are anything but routine. And because every workout shows modified moves for beginners, anyone can start them right away. Plus, you'll receive the  Firm Express fitness guide, your road map to success. Inside is the rotation calendar that shows you which workout to do when for maximum results. And it also features our Firm Express healthy meal plan. This complete 30-day plan includes 75 easy-to-prepare meal and snack options, so you can accelerate your weight loss and shed those pounds and inches fast. And since studies show that online support is key to achieving best results, we'll give you a 30-day V.I.P. Membership to the Firm Express web club, where you'll get access to the firm master instructors, ready to answer your questions, share tips and keep you motivated. Order right now during this special nationwide launch and you'll receive $50 worth of free bonus gifts. Tired of that stubborn belly fat? You'll get our flat belly kick start that includes two extreme abs-blasting workouts on one DVD that melt ab fat fast. Plus you'll receive a supply of energy-boosting Lifemax vitamins. That's a $50 value, yours free. It's time to take control. Call now and get the entire  Firm Express get thin in 30 system for just four payments of $29.99. That's a complete, easy-to-follow 30-day program, a progressive 12 DVD workout series, a workout calendar with schedule, healthy meal plan, online support, plus the $50 in free gifts. The Firm Express get thin in 30 has a $350 value, but you won't pay $350, $250 or even $150, because during this special nationwide launch, we'll take one full payment off the already low introductory TV price. Now you can get thin in 30 for only three payments of $29.99. But if you haven't called or to order yet, listen closely to this important announcement. Be one of the first 500 callers and we'll automatically upgrade your order to express delivery. That's a $15 upgrade absolutely free. So call now to get the firm express, and if you're not getting amazing results within the next 30 days, send it back for a full refund of the purchase price, no questions asked. And keep the free gifts just for trying. So whether you have 15 or more pounds to lose, this new system is for you. To keep losing after 30 days, just repeat the four cycles until you reach your goals. The Firm Express is an exclusive limited-time TV offer that's not available in stores. Don't delay, call 1-800-949-3902 now. Your sexy, slim body is just 30 days away.

 I would love to get rid of all of this. I'd love to tighten up my arms. I would also like to see some shape and get rid of my double chin that has... [sighs] come about in the past few years. ...Way too often, I am asked "when are you due? What month are you in?" and I don't want that to happen anymore. That makes me feel horrible. That makes me feel... Fat. ...What I?ve decided to do with this program is I find those 20 minutes from the moment I wake up in the morning, it's not a big deal. ...Seriously? I've lost five pounds in four days, and I just can't believe these results I'm having. ...The program was so easy for me to do and every week I had a different instructor so I never got bored. ...Check this out! In just 21 days... Unbelievable! ...I'm so excited. I've lost 15 pounds and 29 inches in just 30 days. Biggest change in my body is right in my midsection. I have my confidence back. ...Not bad for 42! Yes!   

 Announcer: The firm master instructors, highly acclaimed personal trainers, know that finding time to work out is always a challenge, so they wanted to find a way to streamline their already bestselling workouts to accommodate the time-conscious needs of today's modern, busy woman. And they did, thanks to new research recently published in the prestigious international journal of obesity that discovered women who alternated eight seconds of high-energy exercise with 12 seconds of low-intensity recovery burn the same calories in only 20 minutes than women who did traditional cardio for 40 minutes.

 They've got our interval training, our cardio and our sculpting all put together so it's very efficient, but we added in this awesome, new push, push hard for eight seconds methodology and it really cranks it up. And it really helps you burn that stubborn fat that's been hanging around for all these years.

 Announcer: Busy mom Pamela Elgin lost 35 pounds with the firm. Now let's watch as firm master instructor Rebekah shows how Pamela can cut her workout time in half using the new  Firm Express with eight-second training.

 I'm so excited to share with you the secret behind the new firm express. It's the eight-second burst, followed by the 12-second recovery period. It's simple, anybody can do it. Do you want to try?

 I would love to.

 Great. Well, all you do is take a simple move that we've already given you and we just crank up the intensity. I'll go ahead and start the timer and we'll try it. You ready?  

 Absolutely.

 All right, go. Big push... Be explosive. Come on, Pamela. I'll let you finish it out. And time! And just recover. It's as simple as that.

 That was easy.

 It is, and that's the secret behind the firm express.

 I would really like to get rid of the love handles and the stomach and I would also love to slim down these thighs. ...I love to go out with my friends, but unfortunately, I don't really like to go out with males just 'cause I don't feel comfortable and after these 30 days, I am absolutely going to go out there and land myself a guy. ...I love the fact that I don't have to buy expensive equipment. I don't exactly have the most funds in the world, so the fact that I just had to get DVDs is incredibly financially possible. ...I have lost three pounds in just four days. ...I lost eight pounds and I lost two inches from my waist, an inch from each arm and an inch from each thigh. ...Using the firm express, I was able to lose 17 pounds and 23 inches in just 30 days. I definitely sculpted my arms. You can notice some nice muscle there. I've never felt like I?ve attracted this much attention. I fully plan on now going out and meeting new people and hopefully finding that future boyfriend and feeling better about myself because I do right now and I'm ready to go out and show it. Yeah! [laughs]   

 It only takes 30 days to get your leanest, hottest body ever.

 Your new body begins this year, right now.

 Announcer: Do you wanna flatten that belly, slim your body and lose 15 pounds in just 30 days? Call in the next 12 minutes and for just three payments of $29.99, you get the 12 progressive step-by-step DVDs, the  Firm Express fitness guide with rotation calendar and  Firm Express meal plan, 30-day V.I.P. Web club membership, plus $50 in free bonuses. But wait. Call right now and we'll automatically upgrade your order to express delivery. That's a $15 upgrade absolutely free, guaranteed if you order now. Remember, you can try the Firm Express risk-free for a full 30 days. If you are not getting amazing results within the next 30 days or you're not completely satisfied for any reason, send it back for a full refund of the purchase price, no questions asked. And keep the free gifts just for trying. The complete  Firm Express get thin in 30 system, plus the $50 in free bonuses, are yours for just three payments of only $29.99. The  Firm Express is an exclusive, limited-time TV offer that's not available in stores. Don't delay, call 1-800-949-3902 now. Your sexy, slim body is just 30 days away, but you must act now.

 Three days a week. 20 minutes a time. And it's brilliant.

 I lost 15 pounds and 29 inches. This isn't just a 30-day program; you can continue this and I plan on continuing this because it has really transformed my life.

 Announcer: This is an exclusive TV offer that's not available in stores, but you must act now.

 So here, I have this... Little, you know, stomach that actually runs in my family. So I'd like to lose all of this. ...I tried another program which is well-known, which is extremely hard and really long hours. So I heard about this program which is three times a week, 20 minutes a day and it totally made me feel excited, because basically that just sounds very realistic. ...You don't feel like you're exercising. You feel like you're just having some fun, kicking it with your girls. ...I?ve lost about four inches... In one week. ...With the firm express, i've lost 18 pounds, 23 inches in just 30 days. Before the firm, I had, like, literally a tire around my waist. And here I am, 30 days later, looking, in my opinion, amazing.   

 Announcer: The  Firm Express isn't just a 30-day program; that's only the beginning. We created the system to work whether you have 15, 50 or more pounds to lose. It's so easy to continue losing weight and toning up after 30 days, just repeat the four fun cycles every month until you reach your goals. The  Firm Express get thin in 30 library of high-energy workouts are all you'll ever need to get and stay thin and toned for life. And to ensure you get all the support, advice and motivation you need to succeed, you'll receive 24/7 access to the exclusive firm online support community, with master instructors and other firm members ready to answer questions and share tips for success.

 The thing that is so wonderful about the firm is the firm believers club. It's a web club, you go online. We have message boards and you are able to connect with like-minded people.

 How many times do you wish you could pick someone's brain about health and fitness? The master instructors hold chats. Ask your question and you're going to get an answer from them.

 With the firm express, not only do you get the workouts and the meal plan, but you get a support team.

 We want to talk to you, we want you to help you, we want to support you and motivate you to keep you on the track to staying healthy.

 We have a nutritionist on board who will tell you what you need to do, what you need to eat to get the best results.

 We lift each other up. We cheer each other on. We pick each other up. We dust each other off. You know, when somebody really needs to be pushed, we push them. When somebody needs to be celebrated, we celebrate them.

 Oh, definitely become a part of the firm web club. You'll make friends you'll have for life.

 My arms, this is gross. Let's get-- like, what is that? I don't like that. Uh, my stomach, my inner thighs. ...I would like to be at a weight where I feel comfortable and beautiful. And I don't want to be overweight anymore. I want to change that. The  Firm Express is different than anything else out there, because it's an entire support network. It's a meal plan and it's a workout system. Almost nine pounds in four days; that's unheard-of. ...With the firm express, in 30 days, I?ve lost 21 pounds and 18 inches. In the past, I?ve tried just about every program there is and I?ve never seen results like I have on the firm express. I think that my favorite part of my body is my legs, actually. And I hated them more than anything before. In the past 30 days, I?ve realized that I can accomplish anything and I just want to keep going and stay a part of the firm express.   

 Announcer: Do you wanna flatten that belly, slim your body and lose 15 pounds in just 30 days? Now you can, thanks to eight-second training... Eight seconds of high-energy exercise bursts alternated with 12 seconds of low-intensity recovery. A shorter, but revved-up version of traditional interval training.

 Those little eight-second bursts-- that is what melts the fat off you. Just [snaps fingers] like that.

 Announcer: These new  Firm Express workouts are so effective, you only need to work out for 20 minutes, three times a week. Each 20-minute  Firm Express workout is so powerful, it delivers the same calorie burn as 40 minutes of traditional cardio, so your workout time is cut in half. We've created a progressive step-by-step system of 12 workouts based on introducing new routines to constantly challenge your body so you get leaner and tighter even faster. Each four cycles features three totally different, fun 20-minute workouts: One for fat burning, one for body sculpting and one for total body slimming. Week one features Emily and your first three progressive step-by-step workouts. Emily focuses on igniting your calorie burn by gradually revving up your metabolism to prepare your body for maximum fat loss. Next, you'll progress to week two and new personal trainer Rebekah. Her three accelerated workouts kick up the pace, speed-slimming your hips, buns and thighs. Week three, get ready to turbo charge with Alison. This week is all about moves that burn even more fat, especially around your midsection. You'll be amazed as your new body takes shape after only three weeks. Finally, it's overdrive week with kelsie: Three high-powered cardio and strength training workouts that finish out your 30-day makeover. These 12 fat-blasting workouts feature eight-second training, the real secret to getting lean and sexy in less time. That's 12 body-slimming routines that are anything but routine. And because every workout shows modified moves for beginners, anyone can start them right away. Plus, you'll receive the Firm Express fitness guide, your road map to success. Inside is the rotation calendar that shows you which workout to do when for maximum results. And it also features our Firm Express healthy meal plan. This complete 30-day plan includes 75 easy-to-prepare meal and snack options, so you can accelerate your weight loss and shed those pounds and inches fast. And since studies show that online support is key to achieving best results, we'll give you a 30-day V.I.P. Membership to the Firm Express web club, where you'll get access to the firm master instructors, ready to answer your questions, share tips and keep you motivated. Order right now during this special nationwide launch and you'll receive $50 worth of free bonus gifts. Tired of that stubborn belly fat? You'll get our flat belly kick start that includes two extreme abs-blasting workouts on one DVD that melt ab fat fast. Plus you'll receive a supply of energy-boosting Lifemax vitamins. That's a $50 value, yours free. It's time to take control. Call now and get the entire  Firm Express get thin in 30 system for just four payments of $29.99. That's a complete, easy-to-follow 30-day program, a progressive 12 DVD workout series, a workout calendar with schedule, healthy meal plan, online support, plus the $50 in free gifts. The Firm Express get thin in 30 has a $350 value, but you won't pay $350, $250 or even $150, because during this special nationwide launch, we'll take one full payment off the already low introductory TV price. Now you can get thin in 30 for only three payments of $29.99. But if you haven't called or gone online to order yet, listen closely to this important announcement. Be one of the first 500 callers and we'll automatically upgrade your order to express delivery. That's a $15 upgrade absolutely free. So call now to get the firm express, and if you're not getting amazing results within the next 30 days, send it back for a full refund of the purchase price, no questions asked. And keep the free gifts just for trying. So whether you have 15 or more pounds to lose, this new system is for you. To keep losing after 30 days, just repeat the four cycles until you reach your goals. The Firm Express is an exclusive limited-time TV offer that's not available in stores. Don't delay, call 1-800-949-3902 now. Your sexy, slim body is just 30 days away.

 I've lost 21 pounds and 18 inches in 30 days. That's crazy.

 Three days a week. 20 minutes a time.

 I lost 15 pounds and 35 inches in 30 days and I feel like a new person.

 What does it look like to lose 23 pounds, 31 inches in 30 days? It looks like this.

 I was initially skeptical, thinking, "30 days, could I really lose that much weight? Come on, now." but really, in 30 days, look at me. I was able to lose 17 pounds and 23 inches.

 This isn't just a 30-day program, you can continue this and I plan on continuing this because it has really transformed my life.

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